I do love me some Style.com, no question, and I think their Style File blog is the perfect blend of both commercial and indie sartorial coverage that's insidery and not too dull. BUT! I cannot get over this whole avatar thing they have littered the blog roll with. Perhaps it seemed a bit novel last season when they debuted this amazing "new" technology, but for such a chic, polished and respected site, these look so cheesy. (They remind me of this moment a couple years back when publicists were using these to sell new products--it was beyond bad. Note to Style.com editors: This whole avatar idea is NOT cutting edge, okay?) I know they have to show some kind of visual while we listen to Jefferson's phone message and stuff, but if they insist on using animation, is there a more chic way to illustrate the moment?
Showing posts with label Jefferson Hack. Show all posts
Showing posts with label Jefferson Hack. Show all posts
Friday, February 20, 2009
Do Fashion Avatars Creep You Out?
I do love me some Style.com, no question, and I think their Style File blog is the perfect blend of both commercial and indie sartorial coverage that's insidery and not too dull. BUT! I cannot get over this whole avatar thing they have littered the blog roll with. Perhaps it seemed a bit novel last season when they debuted this amazing "new" technology, but for such a chic, polished and respected site, these look so cheesy. (They remind me of this moment a couple years back when publicists were using these to sell new products--it was beyond bad. Note to Style.com editors: This whole avatar idea is NOT cutting edge, okay?) I know they have to show some kind of visual while we listen to Jefferson's phone message and stuff, but if they insist on using animation, is there a more chic way to illustrate the moment?
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